Building a Content Rich Website - Part 4
The importance of adding dynamic content to your websites.You should add dynamic content to your website because when done well it will ultimately provide visitors to your site with a richer and more enjoyable experience. So what exactly is dynamic content? Well firstly you need to understand what a static page is. It is simply a page that does not change whenever somebody views it, that is every time the page is viewed the content will be exactly the same, unless of course you go and take some action to manually update it yourself.
A dynamic site has some or all of it's pages put together in such a way that each time a visitor views those pages they will get at least some different content to the last time they viewed it. This can be done in several different ways and I will go through a few of them so that you get an idea of how it's done.
The first, most obvious and probably the most common way to do this is to add an RSS Feed (or more than 1) to the pages you want to have dynamic content. Just to confuse you there are 2 different ways to do this. You can use Javascript or PHP code to publish your chosen RSS Feed(s) in a human readable form. To the human visitor these 2 methods will be indistinguishable and will achieve the same result, that is the display of fresh, constantly updating content on the chosen pages. However when it comes to the all important search engine spiders and robots that index your pages there is a very important difference. Search engine spiders and robots do not read Javascript or interpret it, they basically just skip over it, so it doesn't matter what the code does (or doesn't do), everytime your pages are visited by a search engine the Javascript will not affect the evaluation of your content. However when a search engine visits a page with PHP code, the PHP code gets executed and the search engine only gets to "see" the result of the PHP code, i.e. the search engine doesn't even know there is PHP code there, it just gets content that is generated by the PHP code.
Now what this means is that pages that contain dynamic content by way of PHP code will result in the search engines assessing your pages as having consistently fresh content. Being assessed as having fresh content is extremely valuable and will result in your site achieving a higher ranking. For you see the search engines love fresh content, and are not so fond of sites that never appear to change, even if they do by way of Javascript. If you're reasonable at software programming you could write the PHP code that will expand the RSS Feeds yourself. Alternatively you can download some free software that will do it for you from http://www.rssfetchlive.com/ - MSIFetch or http://www.geckotribe.com/rss/carp/ - Carp.
Another slightly more complex way to add dynamic content to your pages also involves using PHP code. What you can do is to setup a single file that contains different "blocks" of content. You then need to add PHP code to your pages that will randomly select one of the blocks from the file you setup and display it on your page(s). You could expand this idea further by setting up several files with content blocks and writing PHP code that will select from as many as the files you have setup as is appropriate for each of your pages. As with the RSS Feeds you now have dynamic content on your pages that human visitors will see and very importantly the search engines will recognise your content as "fresh". How to setup these files and write the PHP code is beyond the scope of this article.
The other main way to add dynamic content is to get your visitors to do it for you, again there are several different ways to do this. The easiest and probably most common way of doing this is to allow your visitors to post comments on your site ala blog style, although you will need to make a management decision about moderating the comments. Not moderating requires no work but you then run the risk of inappropriate comments being posted on your site, moderating could become very time consuming. You can setup a free article directory such as http://www.articledashboard.com/download.htm - Article Dashboard which will allow users to post articles directly to your site, this can result in a steady stream of content if you get enough patronage. You can also do things such as run a poll, making sure you keep a dynamic display that shows your visitors the current poll results (to keep them coming back to check the latest).
I hope you have found some useful information in this piece and in the next article I will point some of the many different ways of monetising your site (not just Adsense).
Byron Stuart is an internet marketer, author and software developer. To find out how to build content rich profitable websites quicky and easily see http://www.ultimatecontentcreator.com/.1 Acre
Villas For Sale In Orlando Florida
Day Night
Center Live Score Sky Sports
Superstar Ep
Long Island Tours
State Board Of Equalization
Home Schooling Driver Ed
100 Ask Doctor
Sony Handycam Dcr Hc42 Mini Dv Digital Camcorder
Replacement Engine For Dirt Bike
Direct Dish Satellite Television Tv Tv
Animal Life Planet Sea
Build Detox Foot Spa
Media 9
Clearwater Contractor Painting
1 4 Mat Yoga
Mineral Earth Crust
10 Manchester Street Hotel
Adult Christmas Gift Homemade
1 Cream Ice Team Video Vol
0 Cocktail Dress Size
Bmw Heater Valve
Earth Satellite Yahoo
Ice Cream Franchise Opportunity
1 6 Book Law
Boys Costume
2007 Time Share Calendar
Bed And Breakfast Hannibal Missouri
Cleavage Down Shirt
Football Nfl Raider T Shirteam
The Muppet Movie
Apartment Cat Pet
Kaunas Lithuania
Mtv Laguna Beach Season 2
12 Barbie Dancing Doll Genevieve Princess
Motion Wave
Lenox Jewelry
Free Palm Software Ware
Sail Boat Rental Puerto Vallarta
1 2006 Holiday November
Lone Star Karaoke
Basketball Camp Tiffin University
Critical Data Recovery
Residential Address Directory
Newberry College Sc
1 16 Deere John Toy
Natwest Stock Broker
Cdl Driving School Testing Truck
Add Shopping Cart Home Office Supply
Extrasensory Magic Perception Power Psychic
10 Day Detox Diet
Hotel Hyatt Philadelphia Regency
Hampton Inn Suite Atlanta
Airfare Cheap Discounted International
Dating In Online Russian Single Site
1 Cream Ice Skate Team Video Vol
Insurance Pet Program
Calgary Movie Tickets
Ferris State University
Free Wedding Anniversary Card
Malignant Pleural Mesothelioma Benzene Mesotheliom
05 Mustang Performance Parts
Guitar Stings
Free Olive Garden Recipe
Haworth Marketing Marketing Professional Resource Services Strategy Tactic
1 800 Directory Number Phone
0 Ford
D Vegetarian Vitamin
Kid Ski Boot Size
University Of North Carolina Womens Soccer
Intel Deluxe Pc Camera
0wr 35mm Camera Manual Pentax
0 Automobile Financing
Dance Image Mirror Studio
Animal Cartoon Sea
Enterprize Car Rental
Indiana Hiking Trail
Medical Transcription Independent Contractor
Cafe French Name
Chocolate Hersheys Syrup
Uk Tv Prices
Wilson Hope Tennis Bag
Free Home Job Online Work
Mineral Prospecting
Psychic
06 Can Dance So Think Tour
Telephone Psychic
Paris Hilton Red Carpet Photo
Waterford Crystal Christmas
0002 Africa Pretoria South
Cat Puma Shoes Speed Womens
1000 Activity Costume Halloween Hint Idea Party Recipe Tip
Hotel Due Torri Rome
Cafe Pharma
007 Theme
Crm Data Warehousing
06 07 Hockey Nhl
Customer Relationship Management Technologies
1 3 Fm In Ipod Transmitter
Quality Inn Philadelphia Airport
A New Pair Of Glasses
Law Lq Management Office Paralegal
Arizona Club Fitness La Sports
Cheap Unlocked Cell Phone
Portable Gas Generator
Tacoma Washington Apartment
Peter Howard
Perfect2
Desk O Sullivan
Earn Extra Home Loan Money

0 Comments:
Post a Comment
<< Home